WHY SOCIAL MEDIA IS SO DIFFICULT FOR MOST ORGANIZATIONS — Seth Godin

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This is an excellent post by Seth Godin that captures why Social Media implementation is so difficult for most organizations…

“It’s a process, not an event.

Dating is a process. So is losing weight, being a public company and building a brand.

On the other hand, putting up a trade show booth is an event. So are going public and having surgery.

Events are easier to manage, pay for and get excited about. Processes build results for the long haul.”

SOCIAL MEDIA MARKETING 101 PROGRAM for REALTORS

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I will be presenting “SOCIAL MEDIA MARKETING 101: How to Use Social Media to Grow Your Real Estate Business” along with David Gibbs, Publisher, Homes & Land Magazine, THIS FRIDAY, DECEMBER 10 from 9AM to 11AM to MAINSTREET ORGANIZATION of REALTORS, 1815 W. Diehl Road, Naperville, IL.  Contact: 630.443.4907!  See you there!